video poetry is poetry in video form. It is also known as videopoetry, video-visual poetry, poetronica, poetry video, media poetry, or Cin(E)-Poetry depending on the length and content of the video work and the techniques employed (e.g. digital technology) in its creation.
Video poetry is a wide-ranging category where very differendigital poetryt typologies of works converge. Some video poetry works use digital elaboration to achieve that is entirely generated bysoftware When absent of digital effects, video poetry is akin to performance works or a poetry reading recorded in video (digital or analogue) but goes beyond the straightforward act of recording to establish a link with video art. In this sense, video poetry is a particular form of video art comprising poetry texts elaborated at various acoustic and visual levels.
The Portuguese writer and poet Ernesto Melo e Castro is considered the father of this kind of experimentation. In the late 1960s he created his first videopoems. In the early 1980s Gianni Toti began mixing cinema, poetry text, and electronic images to create a new genre called “poetronica”. In general, his video poem operas are films produced with the support of cultural centers such as the Centre de Recherche
Schaeffer (CICV) in Montbéliard (France) and various universities. Gianni Toti could be considered the intellectual father of the term and the most active researcher on the subject, developing several conceptual and artistic derivative artifacts such as "VideoPoemOpera", "VideoSyntheatronica", "VideoPoemetti", among others. Pierre